Why you should watch movies during Holidays

July 4, 2008 by Joe

Holidays are a great time to go see movies, with a lot of major releases focusing around holiday time, when more people are free to go to the movies. To go along with that theme, it’s a great time for families to go to the movies, since mostly everyone is at home during the movies. Knowing that though, is it worth it to go on a holiday? Let’s take a look at some of the pros:

Better Movies are Released During Holidays

This is true for the most part, but you can’t always guarantee quality. A great example of a quality movie released during the holidays was the first Chronicles of Narnia. Narnia was definitely a holiday movie, with the setting of the movie in the winter time and all. It definitely makes sense for a studio to release a movie at this time.. with more people home (as mentioned before), and better marketing opportunities available, especially at Christmas time. I’d say that 90% of the Holiday releases are better than your typical fare, though probably not as good as the summer blockbusters.

More Time to Go the Movies, and it can cost less!

This is key. A lot of times, people don’t want to go to the movies simply because they don’t have time (and cost). The holiday season addresses both of these issues, at least partly. Cost is a major contributing factor to the decline in moviegoing. So why do more people go to the movies on holiday? Gift Cards. Gift cards make it seem like you’re not spending as much money because someone else gave you that money… you’re not spending your own. When you get that brand spankin new gift card on Christmas day, what better thing to do with it than head to the movies to catch the latest release. Most times, that card will even get you some refreshments! Ok… maybe part of a drink or popcorn.

Time.. the other factor. When you go to the movies, you generally don’t have to take care of much. Getting yourself there, purchasing tickets, not extremely difficult things. But, you have more time to do this during the holidays, and aren’t always rushing to make sure you make a movie on time, or rush so that you can make it home in time for work the next day. Having this time is very conducive to going to the movies!

There are a couple things that I think lead to increased attendance on Holidays. Basically, it revolves around convenience. Studios aren’t stupid, and realize that people will go to see movies they wouldn’t have otherwise seen if they have the time to go do it. Holidays provide this opportunity.

Take advantage of your holidays and plan accordingly. Spending the day at the movies can be a fun, and often times cheaper experience than going on vacation! Or.. drop the kids off, and let us take care of them for a couple hours while you enjoy your own little vacation..